4 Great Ways To Attract Regular Blog Readers


Traffic is the buzzword for all new bloggers. You need to get as many visitors to your site as you can, but that’s only the first step. The real challenge is getting them to come back again and eventually turn into regular readers. Unfortunately, that can be lot harder than it sounds and is a struggle for many bloggers. If you’re struggling to keep people interested in the blog and they’re not coming back after the first visit, here are a couple of simple things you can do to help.

Amazing Content
This is the bare minimum for any blogger and if your content isn’t any good, you’re never going to get regular readers. It’s important that you find a good niche and focus on that, rather than trying to cover too many disparate topics. You need to present yourself as an expert in your chosen topic so readers trust your posts. Always make sure that they’re properly researched and they give a lot of useful information. But that’s not the only important thing. There are going to be other sites where people can get the same information, the thing that really keeps people coming back is your personality. Don’t try to be too stiff and formal in your posts, it’ll be a bit boring. You want to let your personality shine through because that’s what people love about your blog posts.

Premium Content
As well as giving people amazing content across the board, you can encourage them to keep coming back to your blog by offering premium content. You should allow users to create their own accounts and offer exclusive content to those that do. Just make sure that the login system is secure and easy, otherwise, people are really going to be put off. Netverify is your one-stop shop for identity verification, offering a seamless system for your readers that keeps all of their personal information safe. That’s so important because people are very cautious on the internet. There are a lot of dangers online and people aren’t just going to put their details out there anywhere, especially if they’re buying products through your blog.

Giveaways
Everybody loves something for free and you can use this to your advantage when you’re trying to get people to come back to your blog. A great giveaway is one of the easiest ways to encourage people to keep tabs on your blog and keep checking for the chance to win something. You don’t have to give away anything big either, people just like to get involved in the competition and have the anticipation of winning.

Email Marketing
Sometimes, people might read a couple of posts on your blog and then get on with their life and completely forget about it. You shouldn’t take it personally, there’s a lot of websites out there and people aren’t going to remember every single one that they visit. But if you give them a nudge and just remind them that you’re around from time to time, you’ll get more people coming back regularly. The easiest way to do that is with email marketing. Just make sure that you’re not sending them out too often, otherwise, you’ll just start to annoy people.

Attracting regular readers is the most important thing for bloggers so use these simple tricks to help you build your following.

This is a contributed post.

5 comments

  1. These are great tips. I've often thought about giveaways, might try them in the new year x

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  2. Great tips Rowena! Have a wonderful weekend!

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  3. Blogging is so much fun and it gets better when the traffic is good and there is a robust relationship and interaction between writers and readers. Thanks for sharing these tips.

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