There are many great things about summer but one not so great thing is how the heat and humidity can draw out the frizz in my hair and make it look like I'm wearing a helmet at times. This is not attractive since my hairstyle is an a-line bob which just calls for sleekness. I've pretty much learned to accept my hair's natural wavy texture cause it just sneaks out anyway but frizz is something I refuse to abide by.
Established hair care brand Alberto VO5, trusted by consumers for 60 years, has declared August “National Anti-Frizz Month,” with a mission to help women fight frizz and I'm totally on board. Did you know that 62% of women indicate frizzy hair as their #1 dreaded hair malfunction? And that 80% of women suffer from frizzy hair?
Step one in taming frizz is to understand how it happens. “Frizz occurs when moisture from the air’s humidity infiltrates the cuticles on the head causing hair to literally spring out of control,” said Nina Riley, VP of Marketing for Alberto VO5. “Pre-treating the hair before shampooing with products like VO5 Hot Oil Treatment helps to smooth out the cuticle, while VO5’s Shine, Glow and Go Beauty Oil helps to maintain the rest of your hair, even on the hottest, stickiest days.” Known for its Five Essential Vitamin formula and outstanding value, VO5 continues to make strides in the fight against frizz by creating an easy and simple 3-step process with products under $5.
Hot Oil Treatment ($4.79): Moisturize and condition hair before shampooing from roots to ends with VO5’s iconic Hot Oil Therapy treatment which helps restore shine, strength and silky softness. Use once a week.
Smooth + Sleek Shampoo and Conditioner ($2.49 each): Formulated with a unique smoothing complex that helps manage unruly hair, use the shampoo and conditioner together three times a week for best results in helping eliminate frizz, pronto!
Shine, Glow and Go Beauty Oil ($4.99): Light, natural oil blend for both hair and body. This new innovative oil that’s mineral oil-free, quickly helps replenish dry hair and skin to help you feel soft, silky and look radiant. Apply once a day.
I normally use a combination of products to smooth my hair. I tried out this VO5 system alone without using any of my usual products so that I could give a fair assessment on how well it works to calm frizzy hair and you can see the results below.
Hot Oil Therapy Treatment
Smooth + Sleek Shampoo and Conditioner
These products are part of the VO5 Salon Series and contain the brand's proprietary 5 Essential Vitamins along with a unique blend of 11 lightweight, natural vitamin oils. This particular shampoo and conditioner are specially formulated to address frizz for smooth and manageable hair and recommended for hair that is coarse and dry. My hair can be both. The shampoo was moisturizing and left my hair soft and the conditioner smoothed and detangled effectively. One thing I didn't care for was the scent which is kind of fruity and sweet and too strong for my liking.
Shine, Glow and Go Beauty Oil
This paraben, silicone and dye free hair and body oil is made up of an all-natural, proprietary blend of oils including argan, macadamia, sunflower, shea, grapeseed, and coconut. I spritzed a a few drops into my hair after washing. It didn't weight my hair down and made it easy to blowdrying. I liked that it didn't feel greasy and based on the wet feel and results I'd liken it to Redken Diamond Oil Shatterproof Shine which is lighter than Moroccanoil. I also tried it on my elbows and knees and it also works well as a body moisturizer, absorbing into the skin quickly while leaving a subtle sheen. This product has a floral and nutty smell which I didn't particularly love or hate. For the record I generally prefer unscented products.
Overall I was pleased with my how this system tamed the frizziness in my hair considering how humid it's been lately. I liked that my hair felt clean and manageable after the hot oil treatment, washing and conditioning and how it was shiny, smooth and frizz-free after styling. I also liked that this sleekness lasted even on the second day after washing when this picture was taken and the humidity was at 70% outside.
Alberto VO5 wants to help you fight frizz and with a giveaway that includes all of the products in their 3 step process. This giveaway is open to US residents, ages 18+. It begins August 24, 2015 and ends September 1, 2015. Entries will be verified for eligibility. One winner will be randomly selected. You can enter through this link or the Rafflecopter widget below. The widget can be a little temperamental so if it doesn't load on this page, just CLICK THROUGH HERE for it. Good luck! Get more anti-frizz tips on V05 website.
Disclosure: I received a set of Alberto V05 products to review for this post. This is not a sponsored review and all views and opinions expressed are of my own.